The power of B2B e-commerce

  Valentyna Podgorodetska

۱۱.۱۰.۲۰۱۶

The power of B2B e-commerce

 

Will B2B online sales overtake B2C sales?
International reports tell us that in the U.S., B2B e-commerce is already twice as large as B2C (Business-to-consumer). By 2020, the global B2B e-commerce market will be twice as large as the B2C market — $۶.۷ trillion vs. $3.2 trillion — according to research by Frost & Sullivan. The European Commission also predicts that digital will reach $3.2 trillion in the G-20 economies by 2020, representing 8% of the GDP of the major G-20 economies.
Additionally, research suggests that businesses that have engaged with consumers online have experienced sales growth of up to 22% in G-20 economies, so any business has an excellent opportunity to use a new marketing channel to boost their revenues and competitiveness.
How does “digital presence” fit into a company’s marketing strategy?
Establishing a digital presence can be costly. Building a polished, easy-to-use website and online catalogue, making sure it is optimised for mobile devices, SEO and marketing costs all add up.
Some building materials manufacturers are launching their own online platforms to support their online sales, spending millions on digital marketing. However, not everyone can afford to launch their own platform. This is where WorldBuild365.com comes in.
What is WorldBuild365.com?
WorldBuild365 is a digital business platform for the building and interiors industries. It was the brainchild of the ITE Group, organisers of the world’s largest portfolio of international building and construction trade exhibitions, and went live in 2015.
In short, it makes it easy for companies to show off their products and network in one easy-to-find place. WorldBuild365 combines an online product directory, industry news portal with social media functionality so buyers and sellers can stay connected and do business all year round.
What are the benefits of using WorldBuild365? What can it offer users/companies?
Companies exhibiting their products on WorldBuild365 get to enjoy a cost-effective online marketing tool, complete with unique user profile and slots in our product catalogue. The catalogue is fully interactive and available on all devices, 24/7, 365 days a year.
Worldbuild365 offers a digital presence at a fraction of the cost. Our exhibiting companies get exposure to over 1 million trade buyers, fuelled by ITE events and other visitors to WorldBuild365. Companies already networking via the site generate new sales leads across the year.
Visitors have the ability to search and compare products and services on both desktops and mobile devices all day, every day. Additionally, they have access to full lists of products displayed at ITE trade events, making it easier to navigate while at shows. And, of course, they can make sales enquiries whenever and wherever they like.
Interested? Sign up to WorldBuild365 today or contact us on wb365@ite-exhibitions.com and start tapping into the hugely lucrative B2B e-commerce market.
Take your business to the next level with WorldBuild365.

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